Ag Marketing Services

When it comes to effective agricultural marketing, experience is everything.

At McCracken, we combine our personal, agriculture experiences with our marketing and communications expertise to offer agricultural brands personalized, effective ways to connect with our nation’s farmers, ranchers and rural communities. 

MARKETING SERVICES

How we can work together

Our categories of expertise ensure you get exactly the solutions you need, from helping you create an initial strategy to final execution. 

Strategy & Positioning

With strategic counsel for your business, we can plot the course from where you are to where you want to be. From brand positioning to customer journey and experience mapping to complete multi-channel marketing plans, we dive deep into the insights that lead to actionable tactics. 

    • C-suite marketing support
    • Market research
    • Brand positioning
    • Customer journey mapping
    • Multi-channel marketing plans

Strategy & Positioning

With strategic counsel for your business, we can plot the course from where you are to where you want to be. From brand positioning to customer journey and experience mapping to complete multi-channel marketing plans, we dive deep into the insights that lead to actionable tactics. 

    • C-suite marketing support
    • Market research
    • Brand positioning
    • Customer journey mapping
    • Multi-channel marketing plans

Marketing Operations

As a marketer, it’s easy to get overwhelmed with the daily grind. We can help you pinpoint, establish and manage the systems and processes you need to keep your marketing plan on track and on budget.

    • Project management systems
    • Workflow & process creation
    • Asset management
    • Templates
    • Dashboards
    • CRM

Marketing Operations

As a marketer, it’s easy to get overwhelmed with the daily grind. We can help you pinpoint, establish and manage the systems and processes you need to keep your marketing plan on track and on budget.

    • Project management systems
    • Workflow & process creation
    • Asset management
    • Templates
    • Dashboards
    • CRM

Creative Development

When it’s time to showcase what your brand looks and feels like, we can paint the big picture while getting every pixel perfect. We have a team of artists, wordsmiths, and digital experts who can help tell your brand’s story through voice and visuals.

    • Brand identity
    • Advertising
    • Content creation
    • Copywriting
    • Art direction
    • Graphic design
    • Photo & video production
    • Website development & maintenance

Creative Development

When it’s time to showcase what your brand looks and feels like, we can paint the big picture while getting every pixel perfect. We have a team of artists, wordsmiths, and digital experts who can help tell your brand’s story through voice and visuals.

    • Brand identity
    • Advertising
    • Content creation
    • Copywriting
    • Art direction
    • Graphic design
    • Photo & video production
    • Website development & maintenance

Media & Communications

In the evolving digital landscape, it’s not just about being seen and heard—it’s about resonating and creating lasting impressions that foster connections and build communities. Our team of savvy strategists and creative communicators knows how to put your narrative front and center. 

    • Media planning
    • Digital & paid social media
    • Event planning & management
    • PR & media relations
    • Influencer marketing
    • Podcast production
    • Email marketing

Media & Communications

In the evolving digital landscape, it’s not just about being seen and heard—it’s about resonating and creating lasting impressions that foster connections and build communities. Our team of savvy strategists and creative communicators knows how to put your narrative front and center. 

    • Media planning
    • Digital & paid social media
    • Event planning & management
    • PR & media relations
    • Influencer marketing
    • Podcast production
    • Email marketing

Want to take the next step?

Connect with us!